Get an Inside Look of the Lehigh Valley Phantoms Phan Shop!

Date: Apr 13, 2018

The Lehigh Valley Phantoms Phan Shop is your home for official Phantoms gear! They offer a variety of spirit wear from t-shirts and jerseys to hockey pucks, drinkwear and MeLVin mascot hats. Get the inside scoop on what it's like to manage retail inside the PPL Center, the home-base for the Lehigh Valley Phantoms hockey team from Manager of Merchandising, Bev Saunders. 


Name: Bev Saunders, Manager of MerchandisingLehigh Valley Phantoms Phan Shop, @lehighvalleyphantoms


Tell us a bit about your business. 

From a fast pace pop-up shop in the  Lehigh Valley mall during the holidays 2013 – to a store front on 8th and Hamilton Street
now in the PPL Phantoms Arena with 4 stops and a web store.  Our existence is to showcase the best of the Phantoms brand through apparel and novelty products.      

How many people does the Phan Shop employ? 

9 part time staff  


Favorite product?  Why? 

My all-time favorite Puck-Nosed Pladottle. He is  fun colorful and cuddly.
I love seeing kid’s eyes light up when they spot meLVin plush in the store.


What is the biggest challenge in managing your business?

So many products choices not enough space.
The Phantoms brand is so appealing and powerful –there is always an aim to please the many product choice requests of all fans.  

Why do you love working in Downtown Allentown? 

Downtown Allentown is vibrant, chic & fun.   


Your favorite part about working in the PPL Center?

There is always a buzz around town about the next game or event. There is ongoing energy and  excitement


What motivates you to go to work at your business every morning? 

Knowing that I am able to work on Phantoms products,  store merchandising  & ideas to make the best possible shopping experience is exhilarating.   


Thanks, Bev!!

Check out the Phan Shop online, today or stop by during a game!